Why PETT Fits Perfectly in a Business Performance Course

It might seem unusual to see a charity case study in an accounting and business optimisation course. But PETT’s story illustrates something increasingly important to business leaders — that fulfilling social obligations can be a driver of cost efficiency, brand value, and long‑term performance.

Here’s why PETT is such a relevant example for accountants, CFOs, and business strategists:

Cost Optimisation with Purpose – Donating IT equipment instead of paying for disposal reduces waste management costs while generating positive PR.
Risk Management – Secure refurbishment processes ensure data security for donor organisations, addressing a critical compliance requirement.
Social Return on Investment (SROI) – According to Social Value UK, for every £1 invested in closing the digital divide, society can generate up to £5 in social value — through improved education, employment prospects, and community development.
Employee Engagement – Harvard Business Review reports that employee turnover drops by up to 50% in companies actively supporting charitable causes, meaning the investment in CSR also protects talent retention.

The PETT case study teaches accountants to factor social value into performance measurement — recognising that giving back isn’t a distraction from business goals, it can be a strategic lever for growth.

Now officially recognised as a model case study in Cost Optimisation & Unlocking Business Performance, a professional training course with a global reach of 107,129 accountants in 168 countries via accountingcpd.net.